WealthFeed

Overview

WealthFeed is an AI-powered platform designed for financial advisors to identify and connect with high-quality prospects experiencing money-in-motion events. The platform leverages advanced data analytics to help financial professionals grow their book of business and increase client retention.

Quick Overview Card

💰 Starting Price: $149/month

⚡ Core Feature: AI-powered prospect discovery and monitoring

👥 Best For: Financial Advisors, Insurance Agents, Tax Advisors

⭐ Key Strength: Real-time money-in-motion event tracking

Core Features Analysis

1. Discovery Engine

   • Advanced filters for prospect search
   • Customizable search criteria including age, net worth, income range
   • Real-time money-in-motion event tracking
   • Granular targeting capabilities

2. Data Enrichment

   • Comprehensive prospect profile enhancement
   • Contact information validation
   • Net worth and income verification
   • Professional background details

3. Client Monitoring

   • Automated alert system for client life events
   • Real-time notification system
   • Money-in-motion event tracking
   • Client retention tools

Advantages & Disadvantages

Pros:

• Data Quality: Extensive database with millions of verified data points
• AI Integration: Advanced algorithms for prospect identification
• Event Tracking: 9 unique money-in-motion event categories
• Compliance: SOC 2 Type 1 certified platform
• Flexibility: Credit-based system for customized usage

Cons:

• Cost Structure: Credits required for additional contact unlocks
• Data Exclusivity: Information not exclusive unless specifically purchased
• Geographic Limitation: Currently only available in the United States
• Implementation Curve: May require training to utilize all features

Pricing Structure

Monthly Plan ($149/month)

• Core Features:
  • 2 credits per contact unlock
  • Nationwide money-in-motion events access
  • Weekly data updates
  • 50 free monthly credits
  • Contact enrichment
  • 100 monitored contacts/month
• Best For: Small advisory firms and individual advisors testing the platform
• Value Proposition: Flexible entry point with basic feature access

Annual Plan ($1,399/year)

• Core Features:
  • 1 credit per contact unlock
  • 22% subscription savings
  • 750 upfront credits
  • 1000 monitored contacts/month
  • All platform features
  • Premium support
• Best For: Established advisory firms with consistent prospecting needs
• Value Proposition: Cost-effective for high-volume users

Additional Pricing Notes:

• Credit System: 1 credit = $1 USD
• Exclusive Information: 10 credits per exclusive contact
• No export limits
• Unused credits roll over monthly
• Cancel anytime policy

Use Cases

1. Wealth Management Firms

   • Prospect identification for high-net-worth individuals
   • Client base expansion through targeted outreach
   • Monitoring existing client life events

2. Insurance Agents

   • Identifying life event triggers for insurance needs
   • Building targeted prospect lists
   • Client relationship management

3. Tax Advisors

   • Monitoring business sales and capital events
   • Identifying potential tax planning opportunities
   • Client base expansion

Technical Implementation

• Platform Type: Cloud-based SaaS
• Security: Enterprise-grade security framework
• Compliance: SOC 2 Type 1 certified
• Data Updates: Weekly and monthly refreshes
• Integration Capabilities: Available with major CRM systems

FAQ Highlights

1. Data Currency: Most events discovered within 90 days
2. Data Sources: Millions of public online sources
3. Geographic Coverage: United States only
4. Credit System: Flexible usage-based model
5. Data Exclusivity: Optional with additional credits

Conclusion

WealthFeed offers a robust platform for financial professionals seeking to leverage data analytics for prospect identification and client retention. While the credit-based system may require careful management, the platform’s comprehensive features and flexible pricing options make it a valuable tool for firms of various sizes. The annual plan offers significant savings for committed users, while the monthly option provides a lower-risk entry point for testing the platform’s capabilities.